Branding: How To And Why You Should – Right Now

Is branding marketing? Does having a good logo mean you have a good brand? There are many questions aiming to clarify what exactly branding is, when you should brand and how to brand most successfully. From hearing people tell their stories, to books, to working directly with up and coming companies, I’ve learned a few tid bits that I hope will help you and your brand tremendously.

Branding may not be the first thing you see as a priority when starting out, but it’s ultra beneficial to brand before anyone even knows who you are or what you do. That said, below are a few techniques that will help you brand your company, startup or even yourself.

Best applied in the early stages of brand development, these tips will help anyone at any time.

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5 Tips to Unleashing Brilliantly Ignorant Levels of Well-being and Success

“All you need in this life is ignorance and confidence, and then success is sure.”

~ Mark Twain

Technology mingled with an age of ideas spreads knowledge like wildfire. Those eager to learn, can. And fast.

But what does a culture of answers produce? And at what pace does a mind or a society advance when there is certainty in currently purported information?

Many truths of the past have evolved into grand falsehoods, where societies wholly believed in misled facts, later to discover their falsity. Are we putting too much faith in what we believe is known today?

It is ignorance, doubt and curiosity that leapfrog innovation and produce your brightest brilliance, which advance communities, societies and the world.

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Kick-Starter Tips to Here-Now Living

“All there, totally immersed, fascinated and absorbed in the present, in the here-now, with the matter-in-hand.”

~ Abraham Maslow about creative people

Think about the last time you were so engaged in a task time was nowhere to be noticed, where whatever you were doing consumed your mind and warped time into a nonexistent externality.

Chances are, you were engaged in a form of creativity. These states of “flow” or “time-free tasks” aren’t random phenomenon we’ve come to love and seek ways of becoming Flow-State All Stars.

Although seemingly shifty, as the mind often is, a basic understanding of hemispherical brain function matched with raised consciousness will help you find more peace in the present, lose track of time and engage fully in life more frequently.

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Are You Hurry Sick? The Paradox of Productivity

“What kind of rule is this? The more time saving machinery there is, the more pressed a person is for time.”

~ Sebastian de Grazia, Of Time, Work, and Leisure

There’s an app for almost everything and a tool for every job–in most cases, more than one.

Market economics and technology have exploded with an abundant diversity of ways to make our lives easier, more efficient and productive. Interestingly, the opposite is often true.

The more gadgets and tools that are created to make our lives more streamline, the more stress we experience and less time we seemingly have. There is always more to produce and more to consume.

The urgency created around time can extend to extreme habitual patterns of rushing without real external time pressures. Cardiac psychologist Diane Ulmer and Leonard Schwarzburd call this “hurry sickness.”

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Are You Motivated or Determined? GTD and Find Your Passion

“A failure establishes only this: that our determination to succeed was not strong enough.”

~ John Christian Bovee

Do you struggle to motivate yourself, to find the energy and devote the effort to daily tasks in life and work? Or can’t figure out how to motivate people around you from co-workers to clients, friends and family?

It’s not easy to do and deeply embedded in sociology and psychology. The first step is understanding how motivation and determination differ, where they intersect and how you can use them to your advantage in finding your passion.

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2 Unconventional Secrets To Success

“You’re braver than you believe, and stronger than you seem, and smarter than you think.”

~ A.A. Milne

In the confines of convention, they say, “Do what you can,” as if we aren’t capable of more. It’s ultimately defeating and limiting.

When you do what you can, your keel is off balance, your sails are tangled and you’re allowing the sea to direct your course. If you feel like you’re about to crash into the rocky coast, you’re probably right.

Here are a few tips to help you raise your sails and gain control.

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